Lamborghini went more than a little nuts with the press launch of its newest car, a public relations blitz that included exhibiting its amazing new flagship at a gallery in the heart of Rome.
Despite the Aventador’s phenomenal handling prowess, even it could not negotiate the narrow alleys leading to the Chiostro del Bramante, so there was but one way to get the car inside: piece by piece.
This video shows how they did it.
When you’re done, be sure to check out our review of the Lamborghini Aventador. It is every bit as spectacular as it looks.
Photo, video: Lamborghini
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